MASTER FRANCHISE PROGRAM

• Imagine coming up with the idea of a new franchise concept that explodes in your area with dozens of new units opening up.

• Imagine having control of this concept and receiving royalties and franchise fees on a consistent basis.

• Imagine having an idea like "McDonalds" and having people line up to buy your opportunity.

• Imagine having access to some of the best business experts in that industry to help guide you in your new venture to build your organization to last.

• An Executive Business Model where you are more involved with building businesses versus working in the business.

With a Master Franchise, you get:

• All of the benefits mentioned above but without the expense of developing the concept from scratch.

• You get control of a successful franchise system in a specific geographic area.

• A proven track record that works.

• The brand name and even a partner in the form of a corporate office

Here is How a Master Franchise Works:

As a Master Franchise, you acquire the rights and get control of a successful franchise system in a specific geographic area, a proven track record that works, the brand name, valuable partnering support from a corporate office and other master franchises, and latest innovations and business expertise when you need it.

The biggest difference between a Master Franchise and all of the other franchise options is you do not have to buy or own the individual units, but rather add other franchisees within your Master Franchised Territory. You are still a franchisee, but you are also a partner with the franchise system, acting as a major distribution channel for the franchise business opportunity itself. This typically creates multiple revenue streams.

Revenue Streams:

• You can generate income through your own units if you wish with a significantly reduced royalty

• When you add a franchisee, you receive a franchise fee. PMA would split the franchise fee with you for each franchise sold.

• Ongoing royalties. This is the ultimate source of income. You receive royalty income for the rest of the life of that franchise. Imagine receiving a percentage of every one of your franchisees volume every month for many years.

• If you own and run a franchised office, it can be used as a training unit for your franchisees, which creates training revenue.

Master Franchising also offers significant non-financial benefits:

• You own and enjoy a high "Quality of Life" business

• Fewer Customers. Your customers are your franchisees. You help support a small number of franchisees who might typically own several franchise units each.

• Fewer Employees. Typically you begin operating a master franchise by yourself and then expand to have an administrative assistant and or a franchise sales person. As you grow bigger, you can even add a general manager to run the whole operation which can allow you to back away completely from the day-to-day if you wish. It is certainly conceivable that after 3 to 7 years, you can retire and live off an extremely good income and spend one or two days a month at the office.

• A master franchise can be started out of a home office which can be expanded once you get enough franchisees in place.

• Equity. You build equity in the business at a much faster rate than a normal business. Once you add a few franchises, you increase the value of your business significantly. not only is there an existing business with cash flow, but you have additional franchise opportunities to sell, which creates a higher business value. Instead of the 1.8 to 2.8 times earning of a normal business, the master franchise can typically be 4 to 5 times earnings.

• You have low overhead. You do not need a large office, staff and overhead expenses from the beginning. You can expand as you grow.

• Only you and your franchisees will be allowed to develop franchises in your territory giving you exclusivity.

• Multiple exit strategy options!

• You can begin master franchising part time and then move to full time as required by the growth of the business.

Master Franchising creates multiple revenue streams, quality of life, multiple exit strategies and strong avenues for success.

For details on Master Franchising with Personalized Management Associates, contact a Master Franchise Consultant.